Sydney Opera House & Sitback win big at the Acquia Engage Awards 2023

The winning Sydney Opera House team stood in front of a curtain at the Acquia Engage Awards 2023. They are dressed in formal black tie and holding champagne glasses.

Awards recognize organizations that have gone above and beyond to craft and deliver the most ambitious and productive digital experiences.

We’re very pleased to announce that, along with our client, Sydney Opera House, we have won not one, but two categories in the 2023 Acquia Engage Awards.

We have been selected as the winners of “Leaders of the Pack – Entertainment” and “Regional Excellence – Asia Pacific and Japan“. The Acquia Engage Awards recognise outstanding digital experiences leveraging the Acquia Open Digital Experience Platform (Acquia Open DXP).

The winning submission detailed how we worked together to create an exceptional, accessible, online cultural experience. The new Drupal website boasts a 150% reduction in average page download time; smarter, faster transaction flows; increased discoverability of events enhancing the visitors’ propensity to buy; and improved opportunities to upsell and cross-sell experiences such as tours, food, and beverage packages.

“We are absolutely thrilled to receive the prestigious Acquia Engage Awards for ‘Leaders of the Pack’ and ‘Regional Excellence’. This recognition not only highlights the exceptional work of our team but also underscores the strength of our collaborative partnership with The Sydney Opera House.

Working with such an iconic institution on their new website during their 50th birthday year has been a true honour. The success of the project is a testament to the seamless integration of our teams and the commitment to excellence that defines both Sitback and The Sydney Opera House.

These awards are not just a celebration of technical achievement but also a reflection of the positive and collaborative relationship we’ve cultivated. We look forward to building on this success and continuing to deliver outstanding digital experiences together.”

Lindsey McHugh, Client Services Director, Sitback.

Lindsey McHugh

Client Services Director, Sitback

This year’s global competition received entries spanning a variety of industries and regions in 26 categories. Each submission was presented to a panel of respected digital experts, who evaluated them on functionality, integration, performance, results, overall user experience, and other criteria.

“Our Engage Award winners shared their most impressive digital experiences with us this year,” said Jennifer Griffin Smith, CMO of Acquia. “We are proud of our customers and partners’ innovative strategies and hard work. We’re excited to celebrate their achievements at Engage Boston.”

The Sydney Opera House website project was also shortlisted in the 2023 CX Awards for “Best use of Technology to Revolutionise CX”, appearing alongside industry giants such as ANZ, Journey Beyond, MYOB, Optus and Suncorp. Further demonstrating the calibre of both the team and the resulting website solution.

Read the Sydney Opera House Case Study

Learn more about the project in our Sydney Opera House website case study, or check out some of our other work.

A wooden bottle opener with the words "Celebrating 50 years - Sydney Opera House and Sitback"

About Sitback

Sitback is a human-centred design and development agency based in Sydney, focused on optimising user experiences to create highly effective websites. With in-house psychologists & HCI experts, Sitback provides services spanning research, UX design, creative, data & analytics, web development, and ongoing website support and optimisation.

About Sydney Opera House

The Sydney Opera House is a multi-venue performing arts centre in Sydney, Australia. Located on the foreshore of Sydney Harbour, it is widely regarded as one of the world’s most famous and distinctive buildings and a masterpiece of 20th-century architecture.

The Opera House is a World Heritage-listed masterpiece of ‘human creative genius’ that belongs to all Australians. It is the Country’s number one tourist destination and its busiest performing arts centre, welcoming more than 10.9 million visitors a year on site and hosting more than 1,800 performances attended by more than 1.4 million people.

About Acquia

Acquia empowers ambitious digital innovators to craft the most productive, frictionless digital experiences that make a difference to their customers, employees, and communities. Acquia provide the world’s leading open digital experience platform (DXP), built on open-source Drupal, as part of a commitment to shaping a digital future that is safe, accessible, and available to all. With Acquia Open DXP, you can unlock the potential of your customer data and content, accelerating time to market and increasing engagement, conversion, and revenue. Learn more at

All logos, company, and product names are trademarks or registered trademarks of their respective owners.